Creativity has never been more important for success.
So how do you foster an environment that capitalises on innovation?
That’s where we come in. We help you Jump Out of the System and build new ventures, products and business models that grow revenue. Our unique team is made up of executives, entrepreneurs and experts that will help you to find innovative solutions to grow your business. We blend commercial acumen, lean start-up thinking, tech and hands-on leadership development, to uncover the highest value opportunities.
This is achieved using our 3 step process:
Ideation
An energizing process that will lead your business to uncover new ideas and concepts, which are then triaged to identify and prioritise the most valuable projects.
Formation
Embracing lean, agile methodology, the J.O.O.T.S team will shape out a product strategy, development roadmap, and supporting business plans before pulling together the required resource to create an MVP to enable market validation.
Commercialisation
Time to ramp it up. J.O.O.T.S will lead you through the process of building the team and the solution, ensuring the concept is scalable and there is an internal team to deliver success.
Ideation
To truly jump out of the system, we need to start by understanding what the current system is. What are the challenges and opportunities? What can’t be touched? What are the barriers to change? What has driven historical success? This understanding is gained during 1:1 interviews with a selection of key executives and board members.
In parallel to this process, Joots will undertake a sweep of the market to review relevant innovators in related markets identifying organisations who have challenged the status quo, and bringing those lessons and insights back into the business, to commence the process of challenging the existing system.
With this understanding of the system and new lens of innovation, a series of hypotheses are developed which are then tested using your existing data assets, augmented with external data assets where necessary.
The Joots team will then facilitate an executive ideation workshop that will lead to the identification of two or three concepts with potential to enable your business to ‘Jump out of the System’, before narrowing in on the idea that has the greatest potential to add value to your organisation
The Ideation process should be expected to be completed within 2 – 4 weeks.
Creation
Having identified the concept which the business believes can drive genuine market disruption or business transformation, the Joots team will work with you to develop a small Agile team that will be tasked with scoping the concept, developing initial budgets and potential resourcing requirements, and shaping the strategic product roadmaps. The concept will be brought to life through a rapid branding process.
In parallel to this process, Joots will undertake a sweep of the market to review relevant innovators in related markets identifying organisations who have challenged the status quo, and bringing those lessons and insights back into the business, to commence the process of challenging the existing system.
With this understanding of the system and new lens of innovation, a series of hypotheses are developed which are then tested using your existing data assets, augmented with external data assets where necessary.
The Joots team will then facilitate an executive ideation workshop that will lead to the identification of two or three concepts with potential to enable your business to ‘Jump out of the System’, before narrowing in on the idea that has the greatest potential to add value to your organisation
The Ideation process should be expected to be completed within 2 – 4 weeks.
Commercialisation
Building the pathway to Commercialisation (scale) is perhaps the greatest challenge of a Joots project. This stage of the project requires strength and courage, discipline and drive, and energy and entrepreneurialism. This is the stage where the business commits to breaking the system – doing things differently and challenging the status quo.
Joots will work quickly to assemble a team of talent to enable rapid progress to be made with transitioning from the MVP concept to a product and service platform that is capable of scaling. The team will develop and execute a go to market strategy that is focused upon validating the commercial viability and scalability of the proposition. As we move through the commercialization phase, Joots will support the business to develop an in house team that is capable of assuming on-going ownership for the successful delivery of the project.
Joots will implement and manage a project governance framework that ensures full transparency and appropriate risk management
The Commercialisation process should be expected to take 3 – 6 months.
Who We Are
Craig - the Disruptor
As a serial entrepreneur Craig has bootstrapped and sold businesses since his 20s. Now he’s in his 50s he spends most of his time helping others do the same. He has a natural ability to spot opportunity and meet latent needs. If you need someone that can challenge the status quo, suggest outrageous concepts and scatter the herd, then Craig is your man.
Simon - the Artist
Simon has spent his career creating – he knows how to make things happen, be it new products, teams, ways of working or complete business models. In the age-old argument of Art vs Science, Simon sees them as two sides of the same coin. With multiple senior leadership roles in NZ’s largest organisations, Simon is that perfect blend of successful corporate animal and chilled out creative surfer. If you want to show people how to be innovative and creative in a corporate environment, there is no-one better than Simon.
Dave - the Leader
Somebody has to be the adult in the room. In our team, that is Dave. He is there to make the hard decisions about what to keep and what to discard. His background in building new initiatives and leading innovation projects means he has strong commercial acumen, and the ability to know what makes the most commercial sense when the rubber meets the road. If you need to build a team fast and instill a healthy culture, then Dave is your man.
Sophie - the Architect
When you’re working with new tech and mediums, you need a guru – in our team, that’s Sophie. Her track record of developing and delivering platform and brand strategy that outperforms targets means she’s great for telling the rest of us where we’ve gone wrong. Sophie’s unique skillset combined with her youthful exuberance make her our action-oriented delivery person. If your marketing has a tech component, Sophie’s the one you need.
Ed - the Champion
Highly experienced and passionate, Ed is human-centred design practitioner. A champion for the voice of the customer, with a unique ability to unlock the key insights that ensure product success, Ed has led Customer experience design for the All Blacks Experience, Ngai Tahu Tourism and THL. Using qualitative research and a user-centred approach to uncover rich insights and unmet needs Ed, ensures your business is solving the right problem.